The Ultra White Monster Energy can has a special design which makes possible a specific art vision. With its pure white and ice blue design, it incarnates the purity of creative expression and the boundless energy of music culture. The music that can come close to such pureness can be: melodic techno, drum & bass, and alternative hip-hop.
Artists such as Coeus and Omnya showcase the depth and emotion of melodic techno in a manner representing the crispness and refreshing energy of the Ultra White. Festivals such as Iceland Airwaves and Family Piknik, known for their eclectic and forward-thinking lineups, are serving as perfect platforms for Monster’s creative expression and its spirit of energizing artistic communities. The detailed design of the can matches seamlessly within the energetic visuals of such events and perfectly stands even while retaining a sense of fitting in with the modern, edgy vibe of the crowd.
The Ultra White Monster Energy is pure and ice, its music must reflect that.
COEUS
Serbian based he is steadily growing and is striving to become one of the electronic music finest dj/producers of the Balkans. Playing the piano from the young age has led his music evolves into deep and melodic sound filled with expandedmelodic structures. With his releases on Afterlife, he managed to get a lot of attention.
In a short time, he gained support by the scene finest, with his tracks regularly played by the names like Tale of Us,Adraitique and many more.
Starting his career mainly staying on the production at first, Coeus has fast established himself as a DJ as well. With the sets that vary from Melodic Techno to more electronic and disco sound, you can be sure that it will always keep you moving.
AARON HIBELL
Hailing from a small village in England, Aaron Hibell has become one of the most exciting up-and-coming acts in electronic music.
2023 kicked off a breakout year of releases for Hibell, including the Original Motion Picture Soundtrack for Tetris, a film which premiered at SXSW. The score was done alongside Scottish award-winning composer, Lorne Balfe. Aaron followed up the score with official remixes for British composer, Jamie Irrepressible and Drake signed OVO artist, Naomi Sharon – both mixes getting hammered in clubs across Europe and North America. Fall launched the release of Aaron’s debut EP « Twilight Zone » on his newly launched label, all time high. The EP featured a re-interpretation from Swedish composer Ludwig Goransson, a record that was eventually signed to Pete Tong founded label, FFRR Records. In late September, Aaron was able to help close out Boiler Room London alongside French techno & hard trance DJ, Trym.
2024 saw the release of Hibell’s sophomore EP « Astral Projection » which highlighted the rising composers unique sound design. The project included Aaron’s first collaboration with synthesizer and composer duo, Felsmann + Tiley, perhaps best known for their work with M83. With multifaceted focus, Aaron Hibell pushes cinematic and electronic boundaries in a way that has captivated hundreds of thousands. Hibell’s ability to seamlessly blend techno, trance and house with orchestral music has established him as one of the most dynamic young producers.
Aaron’s tracks have been supported live by artists such as Martin Garrix, Adriatique, Kevin de Vries, Amelie Lens, I Hate Models, Chris Avantgarde, ARTBAT, Alignment, and more.
Iceland Airwaves is an immersive, multi-genre music festival held across a multitude of venues in the country’s capital, Reykjavík.
This festival showcases acts ranging from unheard-of up-and-comers to headline status artists, ranging from established international talent to the country’s rich melting pot of domestic rising stars.
Launched in 2012, Family Piknik concept have seduced a large and eclectic audience, bigger and bigger year on year. The key is to mix the Underground state of mind with a very friendly atmosphere for families. Created by Christophe Gimenez (aka Tom Pooks) and his team, Family Piknik clearly offers something different during the summer, with the best Underground DJ’s performing from early hours in the morning to midnight, in the heart of Montpellier, one of the historic best cities for electronic music in France. Under the trees, be part of a stunning sunny day and bring your food to enjoy the music. With thousands of attendees from all around Europe, expect your sunday to be different !
Music-at-altitude, 220km of pistes, the France’s second-oldest ski resort found on Europe’s largest skiable glacier, and six nights and seven days of partying and skiing.
Of course this are just examples and many other artists and events can be related to the Ultra White can.
All of them I have contact with, and I can develop a close relationship with them and the brand.